We checked if this was correct by searching on BBFC.co.uk it made it easier for our group to classify what criteria was appropriate for our film. Also, we did some research into the media industry and found out that teenagers aged between 15-18 are the most likely to purchase and watch a film. This has helped us decide which age range to aim our film at.
Considering that our film is mainly set in a school atmosphere and urban settings. It is appropriate to say that our target audiece will be mainly teenagers and students as they would probably be fond of such everday situations which occur in our short film. Also, by watching this film, the teenagers are able to place themselves in the characters shoes and are able to contrast their life's with the characters.
We chose this genre because its a combination of humour and reality issues, making it amusing to watch but also a story in which some of the target audience may relate to. although there is a gap between our target audience they all seem to share the same lifestyle and interests.
After gathering our questionaire results we found out that not many people were familuar with short films which was an advantage to us since it would be a change for people when they watch our short film. However most of the people completing our questionnaire said that they would consider watching a short film. Furthermore to get an insight into what genre our target audience's would enjoy more we asked what genre they prefer more. Our most common answers were comedy and romance which also gave us a few ideas for our short film so that our audience would enjoy it. This told us that we should include both genres in our short film to make it more effective and enjoyable for the audience we have targeted. We also asked what type of settings they like to see in films and many people answered city or urban, however we had a few who circled countryside. This also helped us think of better ways to make our short film enjoyable and better plays to set it. Our next question was whether they prefer films that are realistic or fantasy and many of the people we asked said they prefered realistic however a bit of fantasy involved with it would be good. This helped us so that when we start producing our film we can take into mind our audiences opinions to make the film more enjoyable for our target audience. We also asked if they'd prefer the film to focus on female social life or male social life and the majority of our results were female social life. This yet again helped us choose whether our main protagonist was going to be the male or female. Our final question was whether people would prefer all dialogue or all music in a 5 minute short film and most of them stated a bit of both. However we had a few annonymous ones who prefered all dialogue or all music. This gave us a good idea to use both music and dialogue within our film to entertain the audience more and make our film best to suit our target audience.
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